That was no easy headline to construct. Better just to watch the video embedded in this tweet:
You’ve got an AR component, showing your face with different makeup applied, underneath a second pane, guiding you through the process.
This might not apply (sorry!) to you, but the basic concept, with an AR pane adjacent to a guiding video, seems groundbreaking to me.
If you’re interested in learning more, click the headline link to read Google’s official blog post.
This is just YouTube’s way of getting you to upload a selfie video of yourself so that they can train their face recognition neural network and expand their surveillance on you.