Here’s another one of these ranking races. In this one, we start back in 2000, with CocaCola dominating the rankings.
But keep a keen eye out for a newcomer to enter the race in 2010. Who could it be?
What is the world’s number one brand?
Here’s another one of these ranking races. In this one, we start back in 2000, with CocaCola dominating the rankings.
But keep a keen eye out for a newcomer to enter the race in 2010. Who could it be?
What does “number one brand” even mean?
(Of course: it means “some proprietary nonsense meant to sell our report and analysis service”, more than anything else.
Brand-as-brand is an awful thing to even care about.)