Ken Segall:
Steve Jobs once quoted Picasso: “Good artists borrow, great artists steal.”
True that. Innovative thinkers invent, observe and assimilate. They merge the old and new to create something fresh.
Apparently, the good and great artists were hard at work on Apple’s latest ad, Color Flood. I quite enjoyed it. But even as I watched it for the first time, I was visited by the Ghosts of Advertising Past.
I wasn’t nearly as enamored of the ad as Segall was but I do agree on the confusing message it sends.
Isn’t Phil brilliant? It’s time to retire. If it takes more than one minute to show the main selling point of the phone, it’s time to go.
The Sony Bravia ball bounce commercial is one of my all time favourites, and they spell ‘colour’ correctly.