This ad screams spite, taking on the iPhone 6 and “battery throttling”. Nothing in the ad makes a case for the Galaxy S9 being better than anything remotely recent from Apple. They also brought back the guy with the notch haircut, this time with a kid.
I just found the ad puzzling and dark, not at all clever or entertaining. Just me?
Not just you. Desperate.
So, if you had the Samsung equivalent to an iPhone 6 that would be the S5. Does anyone know somebody who is still rocking that phone? And what version of Android did it top out at? From what I can tell they cut it off 2 years ago at Marshmallow. I think you can get iOS11 running on a 6 no problem. An iPhone 6 isn’t perfect, no device is, but at least it’s really still supported, you can’t say that about an S5 anymore and that’s what Samsung has chosen to compare to it.
Classic FUD tactics. It will make Android users feel more smug about their choice of phones, and that’s fine.
Will it make iPhone users switch? Doubt it. They’ll (99%) think, “I don’t really understand what this problem she’s having is,” and ignore it.
Not you. 1. Any ad that mentions the competition is an admission of product inferiority. 2. Can you imagine if Apple ran ads like this? Video after video of phones bursting into flames and killing their owners.
I didn’t like the first one in this series since it was also focused on the past. I get what they’re saying in it a little (the first one) – “Apple’s playing catch up… just get ours” but it wasn’t relevant to what you were deciding on now. Sounds like this one is the same.
When I dismiss these as sour grapes people often bring up the Mac vs PC ads but to me those were poking fun, not denigrating and they were accurate as to the issues with PCs at the time of airing. They were also airing at a time when Macs really were facing an uphill battle against PCs for mindshare and market share. Is Samsung saying that they’re losing to Apple? Hmm…
Well said.
Nope not just you at all. It’s horse shit. Don’t showcase your product or what it CAN do. Just make your competitors look bad. Classy Samsung. Classy.
Well said.
Appears Samsung is in the battle of their life with this dark, unhappy, & miserable sales pitch. Either they believe there is a significant percentage of un happy iPhone users & on the fence about switching (which I find absurd), or they’re just trying to give their existing customers a reason to stay where they are (probably the case).
The reason I think its absurd, is everyone I’ve ever known that owns an Apple product, loves the product far more than the occasional glitch or annoyance. Apple’s not above human error, but when they get it right, they nail it.
Agree with the Mac vs. PC ads sentiment. The difference there was that PC was a lovable character that everyone (including Mac) liked. He just had problems. LOL. This ad seems petty and bitter.
My mother is still using an iPhone 6 running iOS 11. It works for her…
I have apple everything, and I feel that girls pain. Seriously thinking of going android, sony or something anything. Tired of getting the shaft from Apple.
Apple is great if you are constantly purchasing the latest and greatest.. Tired of the issues.
Heck, I think everyone like PC better than that sanctimonious Mac
Good for Samsung. They finally have a phone that’s better than the iPhone 6. Way to keep fighting guys.
As for notch guy, I found that genuinely funny and creative when he popped up in the first ad. They should make him a spokesman and really run with that.
My mom has a 5S, works fine for her, though she complained the other day that she has to charge it every other day now….. I meant does anyone know someone still using a Galaxy S5 and what condition is that in? It stopped getting updates a couple of years ago…..unlike moms 5S which is running iOS 11 just fine.
How’s your older Android phone doing for security updates?
Exactly. My 3.5-year-old iPhone 6 is running iOS 11.3.1 just fine. No issues.
Nailed it.
People still liked PC better.
Watch a few of those commercials again. The Mac guy was never santimonious. He was genuinely concerned about his friend PC, occasionally humored him, tried to help him whenever possible, and would visibly feel bad when PC kept failing.
Enjoy. Say hi to Leander Kahney for me.
What’s your statistical sample? I prefer arguments from people who’re speaking for themselves rather than claiming universal agreement with their position.
As much as I’ve always loved John Hodgman, I found PC delusional and dismissive, like too many Windows enthusiasts and IT staffers I’d had the misfortune of knowing.
True, I think everyone would rather be Mac Guy. But also everyone sympathized with PC: we like Charlie Brown better than Peppermint Patty.
Thats not to say that I don’t think they were an extraordinarily effective – and brilliant – set of ads. Its just that at the end of the day, people empathised with Hodgman more than Long.
Our companies mobile infrastructure has both iOS and Android. No troubles with security on either platform. I personally have been lucky, I opted out of the iPhone 6, 6s, 7, 8 X and stuck with my iPhone 4s, then iPhone SE, and generally I have not had to many troubles. I can say, that every single person with an iPhone 6s in our company has now switched to some Android phone. The battery issue really pissed people off, and it wasn’t a convenience thing it was a kick in the crotch. Trust me, as IT I coped it full on. I fully suggested they send their phone in for battery replacement, but sitting without a phone for 4-6weeks is pretty ridiculous. Our company used to be 85% iOS to 15% Android, and now we are sitting at 65% iOS and 35% Android. And truly, I never hear any android phone user drone on about how much better their android phone is. They just use their phone. Either they like their camera or they want to upgrade to another camera.
Were your negative iPhone experiences solely battery-based?
I never hear iPhone users “drone on” about how much better their iPhone is either. But then again, I limit how much time I spend listening to nerds drone on about *anything*. 🙂
Certainly the biggest issue I saw across our company, and from friends and family. I would say that the majority of iPhone users did not even know about the battery issue, they simply saw their iPhone go from a fantastic usable phone, camera tablet to an aggravatingly slow to use piece of technology, that would die on them.
Thank goodness! The one positive thing I can say about the battery issue Apple programmed in, was it opened a lot of iPhone users to fact that there are other options, phones, operating systems that work just as well. I personally still hold hope for iOS but am ready to diversify into android due to the change in platform usage in my company. I look forward to it actually. I really hold no favourites when it comes to quality tools.
Our warehouse uses the S5’s throughout. Its really easy to lock down android corporately, (frustratingly so for iOS), S5 can take calls, receive email and text messages, and take an OK photo, scan the odd barcode… Not much else to be expected from a phone. We simply lock it down to google apps and control what is loaded. Pretty easy with Google, very impressed actually.
Were those of you in IT unaware that Apple had announced its intention to differently manage low-battery state, roughly a year before they enacted that intention?
Ha ha! I see what you are doing there! Trying to shift the blame. I knew, we all new. What would you have done? Did you know that the intention to differently manage “low battery state” would turn peoples phones from an absolutely beautifully useable piece of technology, to a sluggish frustrating device that would go die in peoples hands while on their phone? I really wish you would have put out a bulletin to ease us all through this transition. Or are you one of those people who believe IT can wave a magical IT wand and make it all better?
I think that is my point actually. There is this sense that Android users are “smug”? Self congratulatory? iPhone, Android, the users are pretty much all the same.
My experiences with IT are mostly with individuals who are somewhat less communicative than you’ve been. A sufficient number of them did teach me about “shifting the blame” in their barely-hidden disregard for users as a group, much less for a platform they’d been trained to denigrate without learning much about.
But that was before iOS, when Microsoft FUD would be replaced by Android FUD. And a whole new generation of tech workers who now glean their “Apple’s still sucking” talking points from sloppy linkbait farms like Cult of Mac instead of ZDNet.
I really wish I could’ve made your experiences less painful than my own was. But my iPhone 6 continues to function as well as it ever has. I’ve been fortunate for not having had to exhaust its remaining charging cycles to the extent that your users seem to have.
And I’m sorry you’re finding that three-year-old smartphones might now show evidence of exhausted batteries that could benefit from replacement, Apple-authorized or otherwise. Regardless of programmed processor slowdowns.