9to5Mac:
Wanting to promote the original iMac’s ease of use, Apple created a short marketing film titled Simplicity Shootout. To celebrate the iMac’s anniversary, 9to5Mac talked to the stars of the ad to find out how the film came about, the experience of seeing the iMac for the first time, and if today’s Macs would still win in a modern-day “Simplicity Shootout.”
I distinctly remember this video. I was a Mac consultant at the time and helped people buy and set up iMacs. Many of them were blown away by how easy and fast it was for them.
I’d love to get a better-resolution copy of this.
“And while Johan goes out for a walk with his dog, Adam makes a few phone calls to clients who’ll need setup help with their new Windows PCs. Adam knows he’ll have no shortage of work, thanks to the soulless engineers in Redmond who jeer at their new consumer customers. Adam then rehearses his talking points about how awful and limited Apple products are. His retirement fund is in the bag.”
i preferred the Jeff Goldblum ads myself. the majority of them avoided that shitting on the competition stuff (which to me is just petty)