Hulu’s fight against Netflix, Amazon and Apple

John Koblin, New York Times:

[Hulu] lost $920 million in 2017, according to BTIG, which projects that the business will lose $1.67 billion this year. Hulu is also facing more intense competition than ever as its rivals disrupt the entertainment industry by handing out big checks. In recent months, Netflix has signed the producers Shonda Rhimes and Ryan Murphy to nine-figure deals; Amazon has pledged more than $200 million toward a “Lord of the Rings” series; and Apple, a newcomer in the field, is shelling out hundreds of millions to create original programming of its own.

This is a great article, interesting on several fronts. Consider their complex ownership:

The Walt Disney Company (30 percent), 21st Century Fox (30 percent), Comcast (30 percent) and Time Warner (10 percent). If Disney’s pending $52.4 billion acquisition of most of 21st Century Fox wins governmental approval, as is expected, Disney will own 60 percent of Hulu.

And:

The Disney-Fox deal raises the question of what will happen to Hulu, given that Disney is already developing two streaming services. Another potential issue is whether or not two of Hulu’s owners — Disney, which owns ABC, and Comcast, which owns NBC Universal — will be able to play nicely with each other after they become owners with uneven stakes in the platform.

The article also takes you behind the scenes on a series pitch, where Hulu outbid all comers for the rights to produce the upcoming series “The Looming Tower”.

The whole thing is well written and fascinating. Oddly, the article was also posted on CNBC, if you don’t have access to the New York Times.



7 thoughts on “Hulu’s fight against Netflix, Amazon and Apple”

  1. Fewer and fewer companies every year, making all of our entertainment, and transmitting all of our permitted information. “Free” market.

  2. What I care about most here is that Amazon (for all its faults) is going to produce a TV series on my favorite science fiction author’s book series. Iain M. Banks Culture series. People are going to love it.

  3. Tried Hulu for 2 months for their $39.99/mo. streaming with DVR offer. Love the UI, but hate the UX. Its confusing to find what you want, confusing to set up future recordings, and simply anti-intuitive.

    Add to that the NBC Olympics clusterfuck without an option to schedule recordings, without the ability to go back and view something from the previous day, without the ability to watch ALL the Olympics footage.

    I’ll be canceling Hulu this week.

  4. And more movie studios. Not to mention far more newspapers, magazines, book publishers, and independent radio stations.

    Now many of those traditional tv networks were owned by Ma Bell at the time?

  5. $40 is almost as much as cable (+supply your own DVR).

    As for the non-DVR part, I basically only ever use Search and “My Stuff”. I currently use it in the commercial free version, to watch shows at the gym mostly.

  6. <

    blockquote>Gℴogle is giving the people 99 US dollars per-hour to complete easy work on the laptop … Labor for just few period of time daily & fun greater time together with your own loved ones … You can do this super post!!this Thursday I got a latest Land Rover Defender after I been getting $17276 this last five weeks .without any doubt it is my favourite-job but you will no longer forgive yourself if you don’t learn it.!ug771k:⇋⇋⇋ http://GoogleIndexHomeBasedJob/getpay/$97/per/hr… ♥r♥♥♥r♥♥♥f♥♥n♥♥♥t♥♥♥k♥♥♥i♥♥n♥♥b♥♥♥k♥♥a♥♥q♥♥♥f♥♥♥d♥♥♥h♥c♥y♥♥k♥i♥i♥♥m♥♥h♥♥♥l♥f♥♥♥k::!bf452o:eoyj

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