Forget the iPhone X, Apple’s best product is something you can’t buy

John Patrick Pullen, Time:

There’s this photo of my kids in the bath that, well, I’d rather not tell you about. I mean, it’s incredibly cute and I’d love to show it to you, but I’m also a private person, so it wouldn’t be right to go into details. But I will say this: though it’s one of my favorite possessions, this picture doesn’t physically exist.

And:

As precious as this image is, I don’t have it stored on a flash drive attached to my keychain, or in some other ultra-safe place. Instead, it’s housed on a server in some unknown probably dank and sunless location. That’s no casual decision. I’ve put considerable time and thought into how I store my photos in general, as well as how I back up my information overall. Despite all the bottomless storage features offered by tech giants like Google and Amazon, I default to keeping my most valuable data with Apple. Why I chose this matters, so let’s talk about it.

Spot on. Apple’s commitment to privacy is a critical discriminator. Not only for the reasons spelled out in this Time article, but as a foundation for protecting things like information flow between doctors and patients. Good read.



17 thoughts on “Forget the iPhone X, Apple’s best product is something you can’t buy”

  1. I still back up the traditional way, locally with two clones and TM, one clone goes offsite, i.e. my car. I trust me explicitly.

  2. That said, anything that precious to you ought to be properly backed up.

    And that means “not on someone else’s computers”, even Apple’s.

  3. (And reminder to backup-oriented people: flash drives are not long-term storage.

    They have a typical rated retention life of five years, lower with use, without power; leave one unplugged in your safe deposit box for a decade and expect it to have only trash on it when you look at it.)

  4. I keep my precious and professional photos in the safest place of all; a hard drive with backups, not connected to Any network.

  5. I don’t know about that. In my experience only of course, I have some flash drives with backups on them, about 8 or so using Retrospect, and they are about 12 or so years old. I have not had one failure retrieving a file yet. It isn’t my ONLY backup of this particular data, I have it in magnetic media too and another on HD’s. But I am surprised how well they have held up.

  6. And unless you have copies offsite… that’s not actually the safest. In case of fire… they’re gone.

    I never will understand people who distrust networks yet work and live online.

  7. That said, anything that precious to you ought to be properly backed up.And that means “not on someone else’s computers”, even Apple’s.

  8. Think about the people who thought they were safe doing this… in Houston. Or N California. In both cases many times the car was lost with the house.

    Manually cycling things etc is prone to human error and laziness. Definitely local backups, but also offsite and ai really mean OFFSITE. Backblaze is my choice, etc. No trust required if you are paranoid about the info – you can encrypt the backup.

  9. The only thing manual is me unplugging the drive, everything else is automatic. As far as the drive, I take it to work and then plug it in when I get home etc. The biggest problem I have with offsite backup is actually the size of some of the files I have and the length of time for retrieval.

  10. There are a number of companies with HIPPA compliant applications on AWS and Google Cloud. Also, I would note that Apple still hasn’t commented on giving Uber access to out of app screen recording. Afterwards, it was Uber, not Apple that changed the app’s access. And they did it so that the Watch would have a killer app.

    Say what you will about Google and Amazon, but they’re up front about what they do and respond when things fall over (like the Google Home thing).

  11. That said, anything that precious to you ought to be properly backed up.And that means “not on someone else’s computers”, even Apple’s.

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  13. No, it comes with me into work, then to the car, then to the house. There, enough details?

  14. Given its portability and mobility, it really should be encrypted. There remains a non-zero possibility that it lands in someone else’s hands. And then they have complete access to a full clone of your most important data.

    Encrypt, encrypt, encrypt!

    I mean, so long as you’re bragging about your backup practices….

    You may trust yourself explicitly, but that doesn’t mean you should also trust every person who may find themselves near that drive.

  15. Bragging? How dare you. Nah, just kidding, imagine that being said in a ultra low voice.
    Anyway, I wasn’t bragging, just saying I like to keep my backups local. I appreciate what you are saying, but I am not in a high risk area, I feel pretty secure about it.
    BTW, the “There, enough detail” was tongue in cheek. It wasn’t sarcasm so I didn’t use the /s and /tic doesn’t exist so..

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