Jacquire King speaks the same way he produces and mixes records: he’s direct, to-the-point, and avoids unnecessary hype. It’s an approach that has served the 50-year-old Washington, D.C. native well, from his previous perch at Nashville’s legendary Blackbird Studios to his Grammy-winning work with Kings of Leon, Buddy Guy, and Tom Waits.
This video demonstrates perfectly why I love Universal Audio so much for recording and mixing. They care so deeply about matching their plug-ins to the analog counterparts that you can’t tell the difference. I use an older Apollo twin and UA plug-ins in all of my recordings.
While there are similar sonic characteristics, I could hear even in the video that the Apollo versions were more shrouded sounding. (It’s quite apparent in the vocals that some of the air and sparkle is missing compared to the analog processed versions.)
I’m a bit surprised that UAudio would put up the examples they did that don’t paint their plugins in a great light.