Inside Jack White’s new vinyl-pressing paradise

Rolling Stone:

On Saturday, Third Man Pressing finally opens for business.

On the Tuesday before opening day, Third Man Pressing is alive with activity. Blackwell is in good spirits because a new hire has told him this is the best job he’s ever had. Machines are whirring; Detroit rock is blasting overhead. Not a single detail is left untouched: from the stacks of lilac-purple vinyl to the red-splashed walls, the prevalence of the bold Third Man color palette is almost dizzying.

We will never again have a format so wonderfully tactile as vinyl. I have nothing to play records on anymore and have no vinyl but I still have a fondness for the physicality of holding a record.



One thought on “Inside Jack White’s new vinyl-pressing paradise”

  1. Tactility be damned. The new popularity of vinyl makes about as much sense to me as would a resurgence of horse-drawn fire trucks. Or polio.

    The only good thing I can say about music on vinyl is the packaging’s capacity for large artwork. Y’all can keep your side-flipping, dust-chasing rituals.

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