From Apple’s press release:
Apple® today announced that customers around the world made this holiday season the biggest ever for the App Store®, setting new records during the weeks of Christmas and New Year’s.
In the two weeks ending January 3, customers spent over $1.1 billion on apps and in-app purchases, setting back-to-back weekly records for traffic and purchases. January 1, 2016 marked the biggest day in App Store history with customers spending over $144 million. It broke the previous single-day record set just a week earlier on Christmas Day.
“The App Store had a holiday season for the record books. We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “We’re grateful to all the developers who have created the most innovative and exciting apps in the world for our customers. We can’t wait for what’s to come in 2016.”
$20 billion spent in apps last year. That is an incredible number.
Can you imagine what is the total number of downloaded apps? Not only paid but free ones as well. It must a staggering number because then you start including the social media apps like Facebook, Instagram, and Twitter.
$20B spent on iOS apps last year. How much on Android? I believe it is just over $10B? So the mobile apps market is $30B. Worldwide software revenue is about $400B annually. There’s potentially much room for growth.
and people say gaming isnt a big thing (usually when discussing Apple TV). it will be.
Then Apple haters will keep saying their usual “Apple is doomed” mantra yet again! To me this tells me the AAPL is going to have a great quarter!
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