Interesting article from John Cassidy in The New Yorker. If Apple is working on a car, I think they could give the traditional car companies more of a run than Cassidy does.
Jony Ive and the Apple car
Interesting article from John Cassidy in The New Yorker. If Apple is working on a car, I think they could give the traditional car companies more of a run than Cassidy does.
I’m pretty sure the road to an AppleCar goes through stuff like using the Apple Watch as our car key (skin contact sensors), which will require a roided-up CarPlay, which in turn requires hiring a lot of automotive experts. First things first.