Business Insider posted this infographic showing the relative contributions to the bottom line from these sectors, in descending order: iPhone, iPad, Mac, iTunes & Software, Accessories, and iPod.
Total revenue in Fiscal Year 2014 was $220,211,000,000. They could have just said $220 billion, but written out that way, the number is just more impressive.
Let’s see how Apple’s revenue compares to Exxon Mobil’s For FY ’15. Between iPhone 6 ASPs and US$60/barrel oil the ratio of those two numbers could easily reverse.
The beauty of Apple’s revenue is the consumer can hold, touch, play with what they spend their hard earned money on. Other than MS, the other companies “use” us for profit, we get to “use” Apple products and actually enjoy it.
This infographic illustrates Henry Blodget’s origin story:
http://media.photobucket.com/user/DWCncpts123/media/840084340_ead43fb1fa.jpg.html?filters%5Bterm%5D=horses%20ass&filters%5Bprimary%5D=images&filters%5Bsecondary%5D=videos&sort=1&o=0
$220 billion, because what’s $211 million anyway? Friggin’ chump change, that’s what.
Revenue is just one measure. Apple is is the King of Profitability.
Are the Apple numbers in australien Dollars?
2014 Apple’s cash cow, the iPhone, once an idea laughed by every major manufacturer of cell phones of the time (now most of them now gone) … Introduced by Jobs as the reinvention of the phone and the stick with which every new phone was going to be measured from then on. Today, it stands as a prophecy of what was going to happen.
Every word about doomsday was heard about how Apple was going to cannibalize its own customers with “gimmick products”, the iPhone and iPod Touch. Looking backwards and connecting the dots: today, we can safely say it masterly “upcycled” its own iPod customer base from an maturing technology to a new whole universe.
The iPhone technology is maturing and seems the right time for “the establishment to criticize, laugh and spell skepticism again” at a quantum leap: The Apple Watch.
Connecting the dots (actually three) in Apple strategic planning lead to me to think what we are about to see in the next four years will amaze us and shock the industry again. And these are:
1-. Whenever Apple’s introduces a revolutionary (reinvent “crack” the usage of a) consumer product; it goes after something where there’s a deep “conventional wisdom” of what to expect from it (usage and deliverables): Music Player, Cellphone and Watch and simply breaks all the rules.
2.- It’s never the first in the market to do it; but it seems to wait until the technology caches up so they can actually go against conventional wisdom and have a roadmap to deliver the actual user experience that profoundly transforms the way it’s used, perceived and expected by the general public.
3.- It looks and finds leverage by disrupting a whole industry with the introduction of each of its new products. The iPod, it turned upside down the music distribution; the iPhone, it shacked the roots of Teleco Industry by means of exclusive distribution agreements that allowed Apple, the phone manufacturer, to set the terms. The Apple Watch, Apple Pay is turning on its head the payment industry and it being launched for the iPhone seems to me to be a huge beta and a teaser on what it’s about to come. This payment system is, as a matter of fact, designed to be a native of the Apple Watch.
Probably the it’ll be the biggest “crack” of Apple, even bigger than the first Macintosh, I have no doubt that today’s iPhone revenue will seem paltry in a couple of years when compared to the combined inflows of the Apple Pay and the Apple Watch.
A wish: I still hope that even after having dropped the computer from their name, they don’t finally drop the whole business; even when it will probably be a sound business decision that’s within an horizon of no more than five years unless there’s substantial inroads in the enterprise workstation market.
What’s an australien?