Nerdwallet:
Each year, millions of Americans head for retail stores to take part in that famed post-Thanksgiving shopping extravaganza—Black Friday—with some even cutting their holiday short to get a jump on the seasonal deals.
Maybe they shouldn’t bother.
As always, shop carefully and shop smart this holiday season.
The “study” has no value. The sample is ludicrously small. They only checked 25 stores, and only one product in each store.
Did Enderle consult on this one?