Slate:
Last year, Eric Chemi of Bloomberg Businessweek pointed out the amazing fact that Apple’s iPhone sales alone were larger than the revenues at 474 of the companies in the S&P 500 stock index. So I thought I’d ask: If Apple’s product lines were their own companies now, which corporations would they stack up against?
No one is suggesting Apple would break their products out into separate companies but it’s fascinating to see how the “APPLE IS DOOMED!” crowd ignores the simple hugeness of Apple’s business.
I think pundits simply apply too much Apple history to their current business. They don’t look at it in the current context without old Apple baggage. If they were a new hot startup that opened in 2007, the press would be eating it up and calling them the most innovative and successful company in the history of all companies! Lol
But… it is Apple…the company they don’t understand and love to hate.
Excellent point. Apple’s baggage, at least in the minds of the pundits you speak of, weight it down in their minds.
I’ve made the point that Apple is a completely different company here in the 21st century and can’t be described using the same criteria of the 20th century Apple.