Behind the Burt’s Bees logo: meet the unlikely beekeeper who became the face of a global brand

Fast Company:

You could be forgiven for thinking that the picture of the bearded man found on all Burt’s Bees product is just that–an illustration designed to humanize the company. But Burt Shavitz is a real man, and he’s the subject of a new documentary that delves into the life of a curmudgeonly beekeeper and former photographer who improbably became the face of a global brand.

The trailer for “Burt’s Buzz” looks very interesting.



2 thoughts on “Behind the Burt’s Bees logo: meet the unlikely beekeeper who became the face of a global brand”

  1. Woah! He looks a lot like my father (physically, beard included) and my father is a beekeeper that some years ago discovered photography.

  2. Saw Burt’s Buzz at the Ashland film festival. Quite interesting doc of an interesting character.

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