Cook is the Head, Ive is the Heart, Schiller is the Voice

Some interesting thoughts on the Apple executive shakeup from Don Lehman.



7 thoughts on “Cook is the Head, Ive is the Heart, Schiller is the Voice”

  1. Federighi is the muscle, Cue the nerves, Oppenheimer the blood, Riccio the bones and Mansfield the liver.

    How far can we take this metaphor?

    The customers are like symbiotic bacteria living in the gut…

  2. Good analysis you’ve linked to. I think this shakeup was executed with surgical precision and its going to be very interesting to see what results but it ultimately amounts to a better, more organized and integrated approach to Apple products. And who can complain about the opportunity to see more of “Hair Force One” at Apple Events?

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