Michael Zhang for PetaPixel:
At Leica’s special event last night, after the new Leica M was announced, company owner Dr. Andreas Kaufmann revealed that they’ve got a very special limited edition version of the camera planned — one that’s designed by legendary Apple designer Sir Jonathan Ive.
Zhang calls it “the mother of all limited editions based on one simple fact: only a single unit of the camera will ever be produced.”
The camera Ive will design will be auctioned off, the proceeds going to charity.
Oh God. This is going to be amazing
Don’t worry. A Samsung version will be available soon.
And it will cost $10,000 or more because it’s limited. I’ll just adore it from the images on my screen when it comes out 🙁
Kudos to Leica and Sir Jony for this ingenious way to raise money for charity!
I wish them success and wish I had the do-re-mi to double the highest bid.