Jobs has been dead for nearly a year, but the biography about him is still a best seller. Indeed, his life story has emerged as an odd sort of holy scripture for entrepreneurs—a gospel and an antigospel at the same time.
To some, Jobs’ life has revealed the importance of sticking firmly to one’s vision and goals, no matter the psychic toll on employees or business associates. To others, Jobs serves as a cautionary tale, a man who changed the world but at the price of alienating almost everyone around him.
For those who, like Jobs, have pledged to “put a dent in the universe,” his thorny life story has forced a reckoning. Is it really worth being like Steve?
Steve Jobs: Inspiration or a cautionary tale?

Do you really want to be like Steve Jobs?
You either are or you are not. Chances are good you are not, so make your own path.
Just read the article and it’s dead on–nobody but Steve Jobs would ever succeed at running a business this way. While I am not necessarily sure why Wired needed to run this article, it’s an interesting read. I would just exercise caution when using the Steve Jobs biography as a Business 101 manual.
i think you answered your own question.
I think a lot of people are already like Steve but he had some many major wins that he’s an icon now. People like Steve without wins aren’t called visionary but there are names for them. 🙂
“While I am not necessarily sure why Wired needed to run this article…”
Publishers know that Jobs/Apple on their cover increases newsstand sales by 15-30%. 🙂
Publishers, blogs, etc. They will be counted on to use ANY even slim connection to Apple or Jobs to get hits/sales.