Public relations is an indispensable tool for a company to help shape public opinion about its products, services and identity. So stories like this are shocking.
And if you think that Ocean Marketing CEO Paul Christoforo was just having a bad day, think again. This isn’t the first time he’s crossed the path of an upset customer and handled it poorly.
It’s certainly a good lesson for any other firm thinking about hiring this firm to be their public face.
The most shocking part about this is that a guy who runs a PR company can’t use punctuation. At all.
I’d write it all off to this PR guy getting hacked by a 14 year old, except for the second story – written months ago – demonstrating the same behavior and execrable grammar and punctuation.
The fact that the company’s twitter account was misspelled as @oceanmarketting, and they’ve now stopped using that in favor of the ALSO MISSPELLED @oceanstratagy, would seem to indicate that this moron genuinely has as poor a grasp on the English language as he does on customer relations.
Oh man, it gets better. Here’s what it says on Ocean Marketing’s home page:
“Your Brand is no stronger than your reputation — and will increasingly depend on what comes up when you are Googled. —Allan Jenkins”
Oh, man, it gets better. This is what it says on Ocean Marketing’s home page:
“Your Brand is no stronger than your reputation — and will increasingly depend on what comes up when you are Googled. —Allan Jenkins”
[argh. apparently there’s a delay when new comments get posted here. LoopInsight, please delete the double post if possible…]
I’ll bet money that he doesn’t believe spelling is as important as his ability to insult faceless customers without consequence.
I’m speechless – and that’s rare. I’m Portuguese and
have a better grasp of his language. Yikes.
Who needs spelling when you know the mayor of Boston and regularly attend the “Germany” convention.