Melanie Coulson on how journalists should retweet:
I too, am going to propose something radical.
I propose that we trust journalists to think for themselves. We are professionals, after all.
I agree. I’ve always said that if you don’t trust the journalists you follow or read, move on. Find people you do trust and you won’t have a problem.
Writers and editors can be a little indiscriminant with their retweeting, it’s true. And it all reflects back on them or their organizations.
I’m perfectly capable of determining (and separating) an individual writer’s Tweets from those with “official” backing from the publication he/she writes for.
I think (sometimes) that these pubs give themselves more credit than they actually deserve or have.
What they’re really concerned about is a writer accidentally bashing something that ticks-off an advertiser.