FierceWireless:
U.S. Cellular turned down Apple’s (NASDAQ:AAPL) iPhone because it did not make sense for the company economically, CEO Mary Dillon said on the company’s third-quarter earnings conference call.
Who?
∞ U.S. Cellular turned down iPhone
FierceWireless:
U.S. Cellular turned down Apple’s (NASDAQ:AAPL) iPhone because it did not make sense for the company economically, CEO Mary Dillon said on the company’s third-quarter earnings conference call.
Who?
Go to the midwest sometime, US Cellular owns there. You could say AT&T who in cities like Milwaukee.
You could, but AT&T is making a bajillion dollars in iPhone sales and related plans.
Where? 😉
Where? 😉
My guess is that some of the smaller companies need to offer cheap monthly rates in order to compete with the big guys. Since they make less money per month, they can’t afford to subsidize the iPhone to the same extent that AT&T / Verizon / Sprint are willing to.
If US Cellular had iPhone, I would have switched back from AT&T. Too bad. Then AT&T sends me their magazine headlined “more smartphone users choose AT&T” which never even mentions iPhone in the entire magazine. Their message seems to be “we’d rather you bought an Android or Blackberry”. None of these companies get it.
Mid-coast Maine.
The only two carriers available here in Rockland are Verizon and US Cellular.
The problem may be that they couldn’t get arrangements to fit in with US Cellular’s unique subsidy arrangement. You only get a contract for your first two years. To upgrade your phone you don’t sign a new contract, but redeem rewards points, which can be used to upgrade to a new phone, or be used in other ways.
Customer loyalty is encouraged as the points you get monthly increase based on how long you’ve been a customer.
I’ve read Apple asks a bigger subsidy from the cell phone companies than other manufacturers. I’m guessing US Cellular couldn’t make the numbers work between their system and Apple’s demands.
Their loss.