∞ AT&T to drop limited messaging plan for new subscribers

AT&T has indicated that it is doing away with its 1000 message a month plan, offering new subscribers a more expensive unlimited plan (or pay-by-message fees) instead. The change phases in on August 21, 2011.

[ad#Google Adsense 300×250 in story]AT&T’s 1,000 message plan cost subscribers $10 per month. The unlimited plan costs twice as much for individuals and three times as much for family plans, which can be spread to up to five phones.

AT&T said in a statement that “the vast majority” of its customers who use message prefer unlimited plans.

AT&T won’t force existing subscribers to switch to a new plan. Your existing messaging plan can also be transferred to a new phone.

[Hat tip: Engadget]



0 thoughts on “∞ AT&T to drop limited messaging plan for new subscribers”

  1. In other words, AT&T knows that iOS 5’s iMessage feature is about to send demand for SMS plans off a cliff. Good riddance. SMS costs nothing for the networks to implement—it’s pure profit for them.

  2. “AT&T said in a statement that “the vast majority” of its customers who use message prefer unlimited plans.” …. AT&T is partially right, the vast majority of its customers DO prefer unlimited plans, FOR DATA!  
    (personally, I don’t give a flying youknowwhat about messaging)

  3. And profit is the money they use to pay to add all that bandwidth people whine about not having.

  4. I just love to disagree with you, and I DO think the T-Mobile acquisition is a good thing. Both companies need more bandwidth. There isn’t enough of it to divvy it up amongst numerous carriers–for the silly sake of “competition.” A large demand for bandwidth itself demands larger (and fewer) companies to administer it.

  5. Gimme a break. From a network perspective, text messages are data, too. There’s always going to be people who disagree with ANYTHING AT&T does, so they’ll do what they need to do, and customers will vote with their wallets. Same as always.

  6. No, it doesn’t. It requires a vigorous playing field of competing utilities that are all efficiently regulated, which is something that used to work before conservatives began dismantling the fed’s regulatory power. Feeding your pro-business “demand” monster creates duopolies and monopolies that have little incentive to improve or economize.

    Unless you enjoy paying higher rates for crappier service. In that respect, you’re still awesome.

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