Apple is making waves in the mobile market all over the world. A new report released on Monday shows that the iPhone is the top mobile device vendor in Australia.
[ad#Google Adsense 300×250 in story]According to the report from market research firm IDC, Apple now holds 40 percent of the smartphone market in Australia. That’s an increase of almost 10 percent from the last quarter.
Coming in second place are the cumulative Android devices with a market share of 30 percent. In third place is Nokia and the Symbian devices, which have been especially hard hit lately.
“Nokia suffered a double whammy, the feature phone market collapsed, with 79% of new mobiles shipped now being smartphones. Meanwhile, Symbian took a huge tumble, as consumers shy away from the platform ahead of Nokia’s transition to Windows Phone,” said Mark Novosel, Telecommunications Analyst, at IDC.
Novosel notes that Apple may see a slowing of the market while people wait for the new version of the iPhone, but you would have to expect an onslaught from buyers once that’s released.
The figures in Australia are even more impressive than what you report as normal dumb feature phone sales have completely collapsed here and smartphones are taking over.
Because smartphones now make up 79% of all cell phones in Australia, Apple now has 30% of the entire cell phone market here according to IDC.
That makes the iPhone the biggest selling cell phone as well as the biggest selling smartphone.
Considering Apple originally aimed for 1% of the cell phone market, to capture 30% in just a few short years is nothing short of phenomenal.
1 out of every 3 mobile phones sold here in Australia is an iPhone. Unbelievable.
-Mart
Amazing what happens when a company doesn’t stick to its knitting.