Steve Jobs

Perfection

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Tell me if you’ve heard this one: “Steve Jobs never would’ve let [PRODUCT/SERVICE/INCIDENT] happen.”

That declaration has distorted the way the press writes about Apple and how it operates. The claims of his alleged perfectionism and ability to “sweat the details” didn’t just elevate the CEO to “best thing since sliced bread” status, it mutated the perception of the company for industry insiders and the public. […]

About Steve

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I am still incredibly sad about Steve’s death. I haven’t been able to read the book published last year and I wonder what he could have accomplished. I will leave you with Steve narrating “The Crazy Ones.”

Cheers Steve.