RIM shareholders were probably sitting back with their mouths hanging open yesterday as the interview with the company’s co-CEOs hit the Internet.
RIM is one week away from the release of the PlayBook, a product that could make or break the company, and instead of remaining quiet, the CEOs give an interview. Mistake.
I suppose giving an interview isn’t a bad idea if you are a masterful speaker like Steve Jobs, but if your name is Lazaridis or Balsillie, you should avoid interviews like the plague. In a moment of trying to be helpful, I actually recommended this to RIM a couple of weeks ago, but they didn’t listen.
So, what brilliance did we get from RIM? One week away from the PlayBook introduction, what wisdom did the co-CEOs impart on us? Let’s take a look at what Mike “Whine” Lazaridis had to say.
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