Ben Lovejoy, 9to5Mac:

The iPhone 13 name would be off-putting to some 18% of iPhone and iPad users, who would describe themselves as triskaidekaphobic – that is, having a fear of the number 13.

The preferred alternative name would be iPhone (2021).

Famously, most tall buildings have no 13th floor. Because triskaidekaphobia, a superstitious fear of the number 13. There’s even a “thirteenth floor” Wikipedia page.

Will Apple push on with the name iPhone 13, despite the widespread (at least in the US) superstition? As Mike Glass points out, Apple didn’t have this issue with iOS 13, so my bet is on iPhone 13 and business as usual.