Apple VP talks new Apple TV and Siri Remote

Mobile Syrup did a great interview with Tim Twerdahl, Apple’s Vice President of Product Marketing for Home and Audio. They got into all things Apple TV, including performance, gaming, and the New Siri Remote.

This quote is getting all the attention:

We are super excited about AirTags and what we’re doing with U1, and part of that power is the Find My network and the fact that we can leverage a billion devices around the world to help you find stuff.

To your point, that is the most powerful out of the home. With the changes we’ve made to the Siri Remote — including making it a bit thicker so it won’t fall in your couch cushions as much — that need to have all these other network devices find it seems a little bit lower.

Personally, I’ve misplaced way bigger remotes than the new Siri Remote, but I’m such a fan of this new remote, this is just not an issue to me. And if it does become an issue, I’ll put an AirTag on it. Or maybe inside it.

Interesting to me to look at the older Apple TV remote (the one before the goth remote) side-by-side with the new one. If that black remote didn’t exist, the new remote would seem like a natural evolution.

And Siri Remote talk aside, this entire interview is a fascinating read.