Apple Fitness+: The next era of fitness is here, and everyone’s invited

This is Apple’s official Fitness+ press release. There is a lot of detail, worth making your way through if you are interested in the service.

A few things that stand out:

Customers who have purchased an Apple Watch Series 3 or later from Best Buy since September 15, 2020, will get an additional three months of Fitness+ for a total of six months free. Best Buy customers who already owned an Apple Watch Series 3 or later before September 15, 2020, and are My Best Buy members will get an additional month of Fitness+ for a total of two months free.

And:

As part of its overall membership offering, both digitally and at its athletic resorts nationwide, premier health and wellness brand Life Time will be the first health and fitness club company in the US to offer Apple Fitness+.

And:

Starting January 1, 2021, UnitedHealthcare will offer five additional months of Fitness+ at no additional cost for UnitedHealthcare Motion enrollees with Apple Watch, to help empower eligible program participants on their path to a healthier lifestyle. Following the extended trial, UnitedHealthcare Motion enrollees may be able to apply program incentives to cover the Fitness+ monthly subscription cost.

It’ll be interesting to see if other healthcare providers will jump on the Fitness+ bandwagon, a bit of preventative maintenance that might lower long term healthcare costs.