The ad embedded below highlights six Apple Originals.

The ad itself is well crafted, great use of text editing to hammer home various points. Well done.

But I do wonder, why these six? Why not Long Way Up? On the Rocks? Mythic Quest: Raven’s Banquet? Home Before Dark?

As I look through the list of Apple TV+ content branded as Apple Originals, I do wonder why these six were chosen. But I also marvel at how big the Apple TV+ catalog has grown in just a bit more than a year.

Apple has quietly built a strong competitor to Netflix, et al. A competitor that will bring more and more people into the fold, make a growing contribution to Apple’s services revenue.

Tip of the cap, Apple.