Porsche integrates Apple Music into its first fully-electric vehicle

Porsche:

From the touchscreen display in the Porsche Advanced Cockpit, Apple Music subscribers can stream over 60 million songs ad-free, thousands of curated playlists, and the Beats 1 global livestream with three-year complimentary in-car music streaming in the Taycan. This is the first-ever full integration of Apple Music in any vehicle.

That Beats 1 reference is now dated. But I digress.

Highlights of the collaboration:

  • Porsche Voice Assistant: Use custom Porsche voice control to request songs, albums, playlists, or radio stations on Apple Music.
  • Discover on Broadcast Radio, Listen on Apple Music: Create your own custom station on Apple Music from any song you find while listening to broadcast radio.
  • Exclusive Playlists: Listen to curated playlists from Porsche, only on Apple Music.
  • In-Car Streaming Data: Complimentary in-car music streaming for 3 years.
  • Up to Six Months Included: New and existing Porsche owners get up to 6 months free of Apple Music.

Also:

Taycan drivers can pair a Burmester High-End Surround Sound System with Apple Digital Masters and enjoy studio-quality sound for an unparalleled listening experience in every journey. Apple Digital Masters delivers music as artists and sound engineers intend it to be heard.

Here’s the details on Apple Digital Masters.