Variety:

As the streaming wars have been consumed this spring by the launches of HBO Max and Quibi — with Peacock still to come — another new entrant, Apple TV Plus, recently found reason to celebrate on the awards front.

The Daytime Emmy nominations were finally announced last month by the National Academy of Television Arts & Sciences after a monthlong delay due to the COVID-19 pandemic, and Apple TV Plus scored an impressive haul for a first-timer. Even though the service has been streaming for only six months, its four kids shows (“Ghostwriter,” “Helpsters,” “Snoopy in Space” and “Peanuts in Space: Secrets of Apollo 10”) landed a total of 17 nods — placing it ahead of networks like HBO (with 14) in total daytime noms.

Stack that up against established streaming competitors, and Apple has quickly become a contender: Among other streamers in the kids categories, Netflix scored 29 noms from 17 shows, while Amazon picked up 20 noms across 10 shows.

It may not exactly be “slow and steady wins the race” but Apple isn’t rushing success and grabbing at everything on offer. Its Apple TV+ content seems very meticulous and measured, even if I don’t like every show.