Nikon is now offering a 30-day trial for the Z50 camera with its ‘Yellow Program’ initiative

Digital Photography Review:

Nikon recently released the Z50, a compact mirrorless camera that starts at under $900. The company is so confident that photographers will love their product that they’ve recently introduced the Yellow Program. Besides offering expedited shipping upon placing an order with the Nikon store, customers can try out the Z50 for up to 30 days, upon receiving the camera, and return it free of charge if they’re not satisfied with their purchase.

‘We’re so confident that you’ll fall in love with the photos and videos you’ll get with your new mirrorless Z50 camera, especially when compared to the ones you get with your smartphone, we’ll let you try one at home for 30 days. If you don’t fall in love, send it back to us for a full refund, including shipping,’ reads the introductory paragraph to the Yellow Program’s site.

According to Nikon, the Z50 is the smallest interchangeable lens DX-format camera on the market and the first mirrorless camera in the company’s Z series.

This is a great idea. If I was in the market for a “small” DSLR, I’d definitely look at participating in this program.