Needham analyst Laura Martin, who downgraded the California-based tech giant to “underperform”, believes Netflix will have to add a lower priced service to compete with competitors including Apple Inc’s Apple TV+ service and Walt Disney Co’s Disney+.
I don’t buy it. If all Netflix did was show old re-runs of shows, then this analysis would make some sense, but that’s not the only thing Netflix does. It’s original programming is among the best in the industry right now. Apple, Disney, and Amazon are add-ons to Netflix and I don’t see that changing in the next year.