Backblaze:

Backblaze likes to talk about hard drive failures — a lot. What we haven’t talked much about is how we deal with those failures: the daily dance of temp drives, replacement drives, and all the clones that it takes to keep over 100,000 drives healthy. Let’s go behind the scenes and take a look at that dance from the eyes of one Backblaze hard drive.

After sitting still for what seemed like forever, ZCH007BZ was on the move. ZCH007BZ, let’s call him Zach, is a Seagate 12 TB hard drive. For the last few weeks, Zach and over 6,000 friends were securely sealed inside their protective cases in the ready storage area of a Backblaze data center. Being a hard disk drive, Zach’s modest dream was to be installed in a system, spin merrily, and store data for many years to come. And now the wait was nearly over, or was it?

This is a silly bit of fluff and marketing but it’s fun and reading between the lines is interesting to see how companies like Backblaze go about their business.