From Microsoft’s 2019 voice report:
- Siri and Google Assistant are tied at 36%
- Alexa at 25%
- Cortana at 19%
- Other at 1%
Another nugget:
In 2018, we found that 23% of respondents currently own a smart speaker with another 30% planning to purchase . In our research in January 2019, we found that 45% of respondents now currently own a smart speaker with an additional 26% planning to purchase one soon.
You can find the report here. It’s an interesting read.