Om Malik talking about how a simple sound brought back powerful memories of his grandfather:

But to me, AI as we know it is nowhere close to having the intelligence of the human mind. I suspect my brain took random bits of metadata stored in my mind and constructed a good enough memory to bring a tear and a smile to my face.

That’s an interesting point. I can’t imagine that AI would be able to bring such an emotional response to something as simple as a sound that takes us back in time.