Apple today unveiled the all-new App Store, designed from the ground up to make discovering apps and games easier than ever before. The beautifully redesigned App Store is packed with original stories and editorial, updated daily in a new Today tab, as well as new Games and Apps tabs. Compelling stories, in-depth interviews, helpful tips and collections of must-have apps and games will showcase Apple’s unique perspective and aim to inform, help and inspire customers every day. App Store customers have now downloaded more than 180 billion apps and Apple has paid out over $70 billion to developers since the store launched in 2008, making it the most vibrant software marketplace in the world.

Two things I like with this update. First, games have their own tab so those of us that don’t game won’t have to scroll through them all the time. Second, the Today page may just help discovery.