From Apple’s press release:

Apple today announced it has sold more than 13 million new iPhone 6s and iPhone 6s Plus models, a new record, just three days after launch. iPhone 6s and iPhone 6s Plus will be available in more than 40 additional countries beginning October 9 including Italy, Mexico, Russia, Spain and Taiwan. The new iPhones will be available in over 130 countries by the end of the year.

That’s a hell of an opening weekend and a quick move internationally.

The only fly I see in the ointment is the implementation of the Apple Upgrade Program. Potential buyers who were not able to reserve their phone of choice in the first few minutes of availability had no way to order their phone via the Upgrade Program as it requires an in store purchase, and those reservations sold out quickly. As of this writing, inventory of most models is extremely limited (practically zero if you want anything beyond 16 GB or any model of 6s Plus).

In essence, Apple is pushing buyers to make the purchase on-line (at least 3 to 4 week shipping on most models). The in-store reservation system does not allow you to reserve a phone far into the future. If the store does not have stock, you still cannot get in the Apple Upgrade Program queue.

To test this for yourself, go to the Apple Store iPhone page, then scroll down to the second page and click the link that says “Reserve iPhone 6s to buy in store”. Notice that the State popup menu only has 20 options (most states have zero inventory). And of the available states, most states only offer iPhone 6s inventory. Very few offer the iPhone 6s Plus, and those that do offer a 16 GB model in only one color.

The Apple Upgrade Program is a terrific idea, but it is certainly not an easy get.