• From October 2011 through September 2012, the combined net profit of Microsoft, Google, eBay, Yahoo, Facebook and Amazon was $34.4 billion. Apple alone made $7 billion more.

• In the same period, Dell, Asus, Intel, Acer, IBM, Lenovo and HP, i.e. virtually the entire PC industry, made $19.3 billion or less than half of Apple’s profit.

How’s that for some context.