British authority looks into Apple’s iPad ‘4G’ claims

Rory Cellan-Jones for BBC News:

The Advertising Standards Authority has widened its inquiry into the advertising of the Apple iPad.The BBC understands the regulator is not satisfied that Apple has complied with an agreement to amend claims about the latest iPad’s 4G capabilities.

The Advertising Standards Authority (ASA) – the UK’s regulator of advertising – is examining claims that Apple has incorrectly advertised the iPad as 4G compatible, when it is not, in fact, presently compatible with the 4G that is being rolled out in in the UK. Customers have complained, so the ASA is continuing to scrutinize how Apple is advertising the iPad’s capabilities.