Apple Terminal:

In just under 2 weeks since launch, the M1 powered Mac mini has catapulted Apple to the top rank in the desktop market in Japan by a whopping 14.4%, according to market data by BCN Retail.

Data between August and November 3rd, a little more than a week prior to the launch of the M1 Mac mini shows Apple at around 15% share in the desktop market, behind Lenovo Japan. However, following the launch of the new Mac mini on November 17th, Apple charged forward to a whopping 27.1% market share, a 14.4% increase from just the start of the month.

Looking forward to seeing the first sales reports of Apple Silicon M1 Macs. Anecdotally, they are selling like hotcakes. And there’s plenty of unexplored territory to come: Perhaps an Apple Silicon iMac, or even a Mac Pro with some form of discrete GPU and expandable RAM.