500ish:

With video (meaning, again, movies and television shows), we already have great streaming options. And relative to the amount of content they serve up, they seem fairly priced.

The issue is three-fold, or four-fold, or five-fold, soon maybe six-fold, or seven-fold. Netflix. Amazon Prime Video, Hulu, HBO, Apple TV+, Disney+, HBO Max, NBC Plus Max Super Ultra or whatever, and so on.

We were all so focused for so long on the great unbundling of cable, that we didn’t think through the ramifications.

Some of us certainly did. I’ve been saying for years that all of these services are creating a giant PITA when it comes to finding the things you want to watch.