Wired:
Back in 2012, a Seattle-based startup named FiftyThree launched a drawing app designed exclusively for iPad, with a name that sounded like it was designed specifically for an Apple crowd: Paper. Despite its simplicity and also because of it, Apple crowned it the iPad App of the Year. Tech writers described it as “the next great iPad app”, “a superbly designed sketching app,” and “a fresh canvas ready and waiting for your ideas, inspiration, and art.” FiftyThree later expanded to include an iPhone app, an optional subscription called Paper Pro, and Paste, a collaboration app.
Today FiftyThree announced its apps and team have been acquired by WeTransfer, a cloud-based file transfer company with headquarters in Amsterdam and Los Angeles. Terms of the deal weren’t disclosed, but WeTransfer said it had acquired the company’s entire patent portfolio and all assets for its apps. FiftyThree’s executive team and product teams will stay on board for now. As for the future of FiftyThree’s suite of apps, including Paper, which has 25 million users, the company says the apps will live on with “increased investment and support.”
I interviewed the FiftyThree principals back when Paper was announced. It’s a beautiful app and I hope it continues to have a place after this acquisition.