The Outline:

You knew Apple’s reality show Planet of the Apps — in which entrepreneurs present their app ideas to celebrity advisers and then a panel of investors in the mode of Shark Tank — was bad. But did you know just how bad? Dubious ethics, terrible advice, heavy-handed branding, and the sense that no one knows what the hell they’re doing: Here is a comprehensive guide to Apple’s Planet of the Apps, available exclusively through Apple Music.

Minor quibbles aside, it’s hard to disagree with the criticism in the above video. Regardless of whether it’s Apple producing it or not, it’s simply not a good TV show. But because it’s Apple, it’s really disappointing that Planet of the Apps is such bad TV. We expect so much better from Apple and the talent they have access to, both inside the company and in Hollywood.