There was definitely a theme to Monday’s Apple event: take the newest technology and put it to smaller form factors. They did it with the iPhone SE, and they did it with the iPad Pro.

“iPad Pro is a new generation of iPad that is indispensable and immersive, enabling people to be more productive and more creative. It’s incredibly fast, extremely portable, and completely natural to use with your fingers, Apple Pencil and Smart Keyboard. And now it comes in two sizes,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The 9.7-inch iPad Pro has a new Retina display with True Tone technology, four-speaker audio system, blazing fast A9X chip, 12-megapixel iSight camera, 5-megapixel FaceTime HD camera, faster wireless, and support for Apple Pencil and Smart Keyboard. It is the ultimate upgrade for existing iPad users and replacement for PC users.”

If Schiller hadn’t of mentioned the 9.7-inch form factor, you would swear he was talking about the larger iPad Pro. Like the iPhone SE, Apple took its latest technology and put it in a smaller device for the newest iPad Pro.

I’m guessing here, but I think the 9.7-inch iPad is a more popular model than the iPad Pro. I’ve talked to a lot of people that loved the features of the pro, especially the pencil, but felt the iPad Pro was a bit too big for them.

I love my iPad Pro. It’s extremely powerful—more powerful than many computers on the market, so you can do almost anything you want with the device. However, the size was an issue for many users.

Like the iPhone SE, now you can get all of the power of the newer, larger device in a smaller package. Again, a very smart move from Apple.

Recognizing that many people are still using the original size iPads, Apple packed in much of the technological advancements of the iPad Pro into the 9.7-inch design. This basically takes away any of the arguments I’ve heard from people that didn’t upgrade their iPad in the past year.

While we’ve all been wondering how big the iPad was going to get, Apple was grappling with how to fit all of the new technology into a smaller device. That’s a pretty smart strategy and one I think will pay off for them.

Apple has always been good at giving people what they want, from software to Macs, to iPhones and iPads. There are times when we didn’t know exactly what we wanted and Apple showed us. There are other times when we know and Apple listens. This is one of those times that Apple listened.