I found this interesting. In the last few years, web sites started trending toward a single scrolling page, broken up into “page panes”. One continuous page, with stops along the way, usually with each logical page featuring a unique background or floating background image.

That concept has now evolved a bit further, with logical pages featuring scrolling animations that keep you on the page, walk your eyes through the page’s elements.

Here’s a link to a terrific example of both. Note that the scrolling will come to life only on a desktop, not on your phone. Not sure if this is intentional or a flaw, but worth taking a minute to view this in your desktop browser.